“Making a difference in the communities we serve is important to Pinnacle, and that includes ensuring that local seniors have a safe and secure living environment,” said Lisa Foley, Pinnacle’s area manager for client services in Memphis. “Luther Terrace is fortunate that its incidents have been few and far between. We are pleased to provide the resources to help deter incidents before they happen.”

Pinnacle Financial Partners recently joined CRA Partners powered the Senior Housing Crime Prevention Foundation (SHCPF) in Memphis and is helping to protect seniors by funding the Senior Crimestoppers program for residents of a local senior housing complex.

CRA Partners provides safe and secure living environments for senior living community residents, many of whom are low- and moderate-income individuals, through the operation of Senior Crimestoppers.

Pinnacle’s investment of $800,000 will allow Luther Terrace, located at 3907 James Road in Memphis, to administer the program to its residents. Senior Crimestoppers has reduced all aspects of crime in participating facilities by 94 percent.

“Our residents’ safety has always been our top priority, and Senior Crimestoppers will be a wonderful complement to our existing efforts,” Luther Terrace Manager Michaela Gray said. “We certainly appreciate the investment Pinnacle has made to prevent crime against the elderly in our community.”

The program provides residents with personal lockboxes; an anonymous tip line for reporting incidents of abuse, neglect, fraud, theft and vandalism; and effective, ongoing education and training for staff members and residents. Tipsters who help solve or prevent incidents receive a cash reward.

“Making a difference in the communities we serve is important to Pinnacle, and that includes ensuring that local seniors have a safe and secure living environment,” said Lisa Foley, Pinnacle’s area manager for client services in Memphis. “Luther Terrace is fortunate that its incidents have been few and far between. We are pleased to provide the resources to help deter incidents before they happen.”

SHCPF provides a vehicle for banks to earn Community Reinvestment Act (CRA) consideration. This program allows banks to serve an underserved segment of society, senior housing residents, who have been classified as a low- to moderate-income group.

About Pinnacle

Pinnacle Financial Partners provides a full range of banking, investment, trust, mortgage and insurance products and services designed for businesses and their owners and individuals interested in a comprehensive relationship with their financial institution. Pinnacle’s focus begins in recruiting top financial professionals. The American Banker recognized Pinnacle as the third best bank to work for in the country in 2015.

The firm began operations in a single downtown Nashville location in October 2000 and has since grown to more than $8.5 billion in assets at Sept. 30, 2015. As the second-largest bank holding company headquartered in Tennessee, Pinnacle operates in the state’s four largest markets, Nashville, Memphis, Knoxville and Chattanooga, as well as several surrounding counties.

Additional information concerning Pinnacle, which is included in the NASDAQ Financial-100 Index, can be accessed at www.pnfp.com.